Professor Dr. phil. Martin Löffelholz took office as Rector of Swiss German University in March 2012. Simultaneously, he serves as the Head of the Ilmenau Centre for Public Diplomacy Research and Training and as the Academic Director of the International Research Group on Crisis Communication based in Germany.

After several years as a working journalist in the 1980s and earning his Ph.D. in communication studies and political science from the University of Münster in 1988, Professor Löffelholz has taught for 25 years at universities in various countries, mainly in the areas of political communication, journalism, public relations and intercultural communication. Prior to becoming Rector of SGU, he was a tenured full professor at Ilmenau University of Technology, Germany, from 1998 to 2012. In addition, he served as a visiting professor at Atma Jaya University, Yogyakarta (Indonesia) and Ateneo de Manila University (Philippines) and has lectured in more than 30 countries, including Australia, China, India, Japan, Kenya, Oman, Pakistan, Senegal, Singapore, South Africa, Thailand, the United Arab Emirates, the United States of America and many European countries.

Furthermore, Professor Löffelholz has 2 decades of experience in acting as a consultant to governments, NGOs and private companies. He has conducted various research projects and is author or editor of more than 300 academic publications on journalism, public relations, political communication, crisis communication and international communication. As of now, he has (co-)authored or (co-)edited 16 books, among others “The ASEAN Guide. A journalist’s handbook to regional integration in Southeast Asia” (2011), “Global Journalism Research” (2008), “Handbook of war and crisis reporting”, “War as a media event II” (2004), “Theories of journalism. 2nd ed.”, “Agents of Peace: Public Communication and Conflict Resolution in an Asian Setting”, “The new communication science. Theories, themes and occupational fields in the Internet Age”, “Core texts on transcultural communication” (2003) and “Media – Militer – Politik. Crisis Communication: Perspektif Indonesia dan Internasional” (2002). His academic works have appeared in English, German, Arabic and Indonesian.

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